BEGIN:VCALENDAR VERSION:2.0 PRODID:-//Allumno - ECPv6.5.1.4//NONSGML v1.0//EN CALSCALE:GREGORIAN METHOD:PUBLISH X-ORIGINAL-URL:https://www.allumno.com X-WR-CALDESC:Events for Allumno REFRESH-INTERVAL;VALUE=DURATION:PT1H X-Robots-Tag:noindex X-PUBLISHED-TTL:PT1H BEGIN:VTIMEZONE TZID:Europe/London BEGIN:DAYLIGHT TZOFFSETFROM:+0000 TZOFFSETTO:+0100 TZNAME:BST DTSTART:20160327T010000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:+0100 TZOFFSETTO:+0000 TZNAME:GMT DTSTART:20161030T010000 END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;VALUE=DATE:20161103 DTEND;VALUE=DATE:20161105 DTSTAMP:20260427T034401 CREATED:20160411T182112Z LAST-MODIFIED:20160411T182112Z UID:292-1478131200-1478303999@www.allumno.com SUMMARY:Content Marketing DESCRIPTION:Content marketing is the art of communicating with your customers and prospects without selling. It is non-interruption marketing. Instead of pitching your products or services\, you are delivering information that makes your buyer more intelligent. The essence of this content strategy is the belief that if we\, as businesses\, deliver consistent\, ongoing valuable information to buyers\, they ultimately reward us with their business and loyalty. \nCourse Outline (2 days) \n\nCreate a content marketing strategy and framework\nHow to identify what makes good content\nWhat different types of content types and how to create them\nPull together a content library from current resources\nIdentify the best content marketing mix for your business\nHow to use multiple channels for content marketing – Email\, blogging etc\nUse content marketing to generate leads\nUse marketing automation to nurture your leads for conversion\nHow to use content marketing to encourage user generated content\nCreate your own content marketing plan\nTracking and measuring success\n\nClick here to register your interest URL:https://www.allumno.com/event/content-marketing-8/ LOCATION:London\, Venue to be confirmed CATEGORIES:Customer Growth END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20161101 DTEND;VALUE=DATE:20161103 DTSTAMP:20260427T034401 CREATED:20160411T155054Z LAST-MODIFIED:20160411T155054Z UID:282-1477958400-1478131199@www.allumno.com SUMMARY:Executing Effective Online Marketing DESCRIPTION:No company today can ignore marketing online in today’s market. The key objectives of online marketing is to reach and convert leads into customers and retain them\,  promote brands\, build preference and increase sales. Thus it is no different from the objectives of offline marketing\, only that to be effective we need to understand the dynamics of how to engage with your target audience. \nCourse Outline (2 Days) \n\nUnderstanding Online Marketing\nDigital Marketing Strategy\nHow to make your website effective\nMarketing Online – The basics\nHow to effectively spend your budget\nOnline Community Management\nIncreasing your chances of online success\nDo’s and Dont’s\n\nClick here to register your interest URL:https://www.allumno.com/event/executing-effective-online-marketing-7/ LOCATION:London\, Venue to be confirmed CATEGORIES:Customer Growth END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20161005 DTEND;VALUE=DATE:20161207 DTSTAMP:20260427T034401 CREATED:20160411T181856Z LAST-MODIFIED:20160411T181856Z UID:291-1475625600-1481068799@www.allumno.com SUMMARY:Content Marketing DESCRIPTION:Content marketing is the art of communicating with your customers and prospects without selling. It is non-interruption marketing. Instead of pitching your products or services\, you are delivering information that makes your buyer more intelligent. The essence of this content strategy is the belief that if we\, as businesses\, deliver consistent\, ongoing valuable information to buyers\, they ultimately reward us with their business and loyalty. \nCourse Outline (2 days) \n\nCreate a content marketing strategy and framework\nHow to identify what makes good content\nWhat different types of content types and how to create them\nPull together a content library from current resources\nIdentify the best content marketing mix for your business\nHow to use multiple channels for content marketing – Email\, blogging etc\nUse content marketing to generate leads\nUse marketing automation to nurture your leads for conversion\nHow to use content marketing to encourage user generated content\nCreate your own content marketing plan\nTracking and measuring success\n\nClick here to register your interest URL:https://www.allumno.com/event/content-marketing-7/ LOCATION:Dubai\, Venue to be confirmed CATEGORIES:Customer Growth END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20161003 DTEND;VALUE=DATE:20161005 DTSTAMP:20260427T034401 CREATED:20160411T154456Z LAST-MODIFIED:20160411T154522Z UID:281-1475452800-1475625599@www.allumno.com SUMMARY:Executing Effective Online Marketing DESCRIPTION:No company today can ignore marketing online in today’s market. The key objectives of online marketing is to reach and convert leads into customers and retain them\,  promote brands\, build preference and increase sales. Thus it is no different from the objectives of offline marketing\, only that to be effective we need to understand the dynamics of how to engage with your target audience. \nCourse Outline (2 Days) \n\nUnderstanding Online Marketing\nDigital Marketing Strategy\nHow to make your website effective\nMarketing Online – The basics\nHow to effectively spend your budget\nOnline Community Management\nIncreasing your chances of online success\nDo’s and Dont’s\n\nClick here to register your interest URL:https://www.allumno.com/event/executing-effective-online-marketing-6/ LOCATION:Dubai\, Venue to be confirmed CATEGORIES:Customer Growth END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20160921 DTEND;VALUE=DATE:20160923 DTSTAMP:20260427T034401 CREATED:20160411T181145Z LAST-MODIFIED:20160411T181430Z UID:290-1474416000-1474588799@www.allumno.com SUMMARY:Content Marketing DESCRIPTION:Content marketing is the art of communicating with your customers and prospects without selling. It is non-interruption marketing. Instead of pitching your products or services\, you are delivering information that makes your buyer more intelligent. The essence of this content strategy is the belief that if we\, as businesses\, deliver consistent\, ongoing valuable information to buyers\, they ultimately reward us with their business and loyalty. \nCourse Outline (2 days) \n\nCreate a content marketing strategy and framework\nHow to identify what makes good content\nWhat different types of content types and how to create them\nPull together a content library from current resources\nIdentify the best content marketing mix for your business\nHow to use multiple channels for content marketing – Email\, blogging etc\nUse content marketing to generate leads\nUse marketing automation to nurture your leads for conversion\nHow to use content marketing to encourage user generated content\nCreate your own content marketing plan\nTracking and measuring success\n\n  \nClick here to register your interest URL:https://www.allumno.com/event/content-marketing-6/ LOCATION:Barbados\, Venue to be confirmed CATEGORIES:Customer Growth END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20160919 DTEND;VALUE=DATE:20160921 DTSTAMP:20260427T034401 CREATED:20160411T153503Z LAST-MODIFIED:20160411T153503Z UID:279-1474243200-1474415999@www.allumno.com SUMMARY:Executing Effective Online Marketing DESCRIPTION:No company today can ignore marketing online in today’s market. The key objectives of online marketing is to reach and convert leads into customers and retain them\,  promote brands\, build preference and increase sales. Thus it is no different from the objectives of offline marketing\, only that to be effective we need to understand the dynamics of how to engage with your target audience. \nCourse Outline (2 Days) \n\nUnderstanding Online Marketing\nDigital Marketing Strategy\nHow to make your website effective\nMarketing Online – The basics\nHow to effectively spend your budget\nOnline Community Management\nIncreasing your chances of online success\nDo’s and Dont’s\n\n  \nClick here to register your interest URL:https://www.allumno.com/event/executing-effective-online-marketing-5/ LOCATION:Barbados\, Venue to be confirmed CATEGORIES:Customer Growth END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20160808 DTEND;VALUE=DATE:20160810 DTSTAMP:20260427T034401 CREATED:20160411T180132Z LAST-MODIFIED:20160411T181520Z UID:289-1470614400-1470787199@www.allumno.com SUMMARY:Content Marketing DESCRIPTION:Content marketing is the art of communicating with your customers and prospects without selling. It is non-interruption marketing. Instead of pitching your products or services\, you are delivering information that makes your buyer more intelligent. The essence of this content strategy is the belief that if we\, as businesses\, deliver consistent\, ongoing valuable information to buyers\, they ultimately reward us with their business and loyalty. \nCourse Outline (2 days) \n\nCreate a content marketing strategy and framework\nHow to identify what makes good content\nWhat different types of content types and how to create them\nPull together a content library from current resources\nIdentify the best content marketing mix for your business\nHow to use multiple channels for content marketing – Email\, blogging etc\nUse content marketing to generate leads\nUse marketing automation to nurture your leads for conversion\nHow to use content marketing to encourage user generated content\nCreate your own content marketing plan\nTracking and measuring success\n\nClick here to register your interest URL:https://www.allumno.com/event/content-marketing-5/ LOCATION:Ghana\, Venue to be confirmed CATEGORIES:Customer Growth END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20160804 DTEND;VALUE=DATE:20160806 DTSTAMP:20260427T034401 CREATED:20160411T152156Z LAST-MODIFIED:20160411T153854Z UID:277-1470268800-1470441599@www.allumno.com SUMMARY:Executing Effective Online Marketing DESCRIPTION:No company today can ignore marketing online in today’s market. The key objectives of online marketing is to reach and convert leads into customers and retain them\,  promote brands\, build preference and increase sales. Thus it is no different from the objectives of offline marketing\, only that to be effective we need to understand the dynamics of how to engage with your target audience. \nCourse Outline (2 Days) \n\nUnderstanding Online Marketing\nDigital Marketing Strategy\nHow to make your website effective\nMarketing Online – The basics\nHow to effectively spend your budget\nOnline Community Management\nIncreasing your chances of online success\nDo’s and Dont’s\n\n  \nClick here to register your interest URL:https://www.allumno.com/event/executing-effective-online-marketing-4/ LOCATION:Ghana\, Venue to be confirmed CATEGORIES:Customer Growth END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20160728 DTEND;VALUE=DATE:20160730 DTSTAMP:20260427T034401 CREATED:20160411T175328Z LAST-MODIFIED:20160411T181602Z UID:288-1469664000-1469836799@www.allumno.com SUMMARY:Content Marketing DESCRIPTION:Content marketing is the art of communicating with your customers and prospects without selling. It is non-interruption marketing. Instead of pitching your products or services\, you are delivering information that makes your buyer more intelligent. The essence of this content strategy is the belief that if we\, as businesses\, deliver consistent\, ongoing valuable information to buyers\, they ultimately reward us with their business and loyalty. \nCourse Outline (2 days) \n\nCreate a content marketing strategy and framework\nHow to identify what makes good content\nWhat different types of content types and how to create them\nPull together a content library from current resources\nIdentify the best content marketing mix for your business\nHow to use multiple channels for content marketing – Email\, blogging etc\nUse content marketing to generate leads\nUse marketing automation to nurture your leads for conversion\nHow to use content marketing to encourage user generated content\nCreate your own content marketing plan\nTracking and measuring success\n\nClick here to register your interest URL:https://www.allumno.com/event/content-marketing-4/ LOCATION:South Africa\, Venue to be confirmed CATEGORIES:Customer Growth END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20160726 DTEND;VALUE=DATE:20160728 DTSTAMP:20260427T034401 CREATED:20160411T144818Z LAST-MODIFIED:20160411T153948Z UID:273-1469491200-1469663999@www.allumno.com SUMMARY:Executing Effective Online Marketing DESCRIPTION:No company today can ignore marketing online in today’s market. The key objectives of online marketing is to reach and convert leads into customers and retain them\,  promote brands\, build preference and increase sales. Thus it is no different from the objectives of offline marketing\, only that to be effective we need to understand the dynamics of how to engage with your target audience. \nCourse Outline (2 Days) \n\nUnderstanding Online Marketing\nDigital Marketing Strategy\nHow to make your website effective\nMarketing Online – The basics\nHow to effectively spend your budget\nOnline Community Management\nIncreasing your chances of online success\nDo’s and Dont’s\n\nClick here to register your interest URL:https://www.allumno.com/event/executing-effective-online-marketing-3/ LOCATION:South Africa\, Venue to be confirmed CATEGORIES:Customer Growth END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20160606 DTEND;VALUE=DATE:20160608 DTSTAMP:20260427T034401 CREATED:20160411T174645Z LAST-MODIFIED:20160411T175720Z UID:287-1465171200-1465343999@www.allumno.com SUMMARY:Content Marketing DESCRIPTION:Content marketing is the art of communicating with your customers and prospects without selling. It is non-interruption marketing. Instead of pitching your products or services\, you are delivering information that makes your buyer more intelligent. The essence of this content strategy is the belief that if we\, as businesses\, deliver consistent\, ongoing valuable information to buyers\, they ultimately reward us with their business and loyalty. \nCourse Outline (2 days) \n\nCreate a content marketing strategy and framework\nHow to identify what makes good content\nWhat different types of content types and how to create them\nPull together a content library from current resources\nIdentify the best content marketing mix for your business\nHow to use multiple channels for content marketing – Email\, blogging etc\nUse content marketing to generate leads\nUse marketing automation to nurture your leads for conversion\nHow to use content marketing to encourage user generated content\nCreate your own content marketing plan\nTracking and measuring success\n\nClick here to register your interest URL:https://www.allumno.com/event/content-marketing-3/ LOCATION:Ghana\, Venue to be confirmed CATEGORIES:Customer Growth END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20160602 DTEND;VALUE=DATE:20160604 DTSTAMP:20260427T034401 CREATED:20160223T165213Z LAST-MODIFIED:20160411T153736Z UID:140-1464825600-1464998399@www.allumno.com SUMMARY:Executing Effective Online Marketing DESCRIPTION:No company today can ignore marketing online in today’s market. The key objectives of online marketing is to reach and convert leads into customers and retain them\,  promote brands\, build preference and increase sales. Thus it is no different from the objectives of offline marketing\, only that to be effective we need to understand the dynamics of how to engage with your target audience. \nCourse Outline (2 Days) \n\nUnderstanding Online Marketing\nDigital Marketing Strategy\nHow to make your website effective\nMarketing Online – The basics\nHow to effectively spend your budget\nOnline Community Management\nIncreasing your chances of online success\nDo’s and Dont’s\n\nClick here to register your interest URL:https://www.allumno.com/event/executing-effective-online-marketing/ LOCATION:Ghana\, Venue to be confirmed CATEGORIES:Customer Growth END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20160530 DTEND;VALUE=DATE:20160601 DTSTAMP:20260427T034401 CREATED:20160411T173706Z LAST-MODIFIED:20160411T175623Z UID:285-1464566400-1464739199@www.allumno.com SUMMARY:Content Marketing DESCRIPTION:Content marketing is the art of communicating with your customers and prospects without selling. It is non-interruption marketing. Instead of pitching your products or services\, you are delivering information that makes your buyer more intelligent. The essence of this content strategy is the belief that if we\, as businesses\, deliver consistent\, ongoing valuable information to buyers\, they ultimately reward us with their business and loyalty. \nCourse Outline (2 days) \n\nCreate a content marketing strategy and framework\nHow to identify what makes good content\nWhat different types of content types and how to create them\nPull together a content library from current resources\nIdentify the best content marketing mix for your business\nHow to use multiple channels for content marketing – Email\, blogging etc\nUse content marketing to generate leads\nUse marketing automation to nurture your leads for conversion\nHow to use content marketing to encourage user generated content\nCreate your own content marketing plan\nTracking and measuring success\n\nClick here to register your interest URL:https://www.allumno.com/event/content-marketing-2/ LOCATION:London\, Venue to be confirmed CATEGORIES:Customer Growth END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20160526 DTEND;VALUE=DATE:20160528 DTSTAMP:20260427T034401 CREATED:20160411T144023Z LAST-MODIFIED:20160411T154112Z UID:271-1464220800-1464393599@www.allumno.com SUMMARY:Executing Effective Online Marketing DESCRIPTION:No company today can ignore marketing online in today’s market. The key objectives of online marketing is to reach and convert leads into customers and retain them\,  promote brands\, build preference and increase sales. Thus it is no different from the objectives of offline marketing\, only that to be effective we need to understand the dynamics of how to engage with your target audience. \nCourse Outline (2 Days) \n\nUnderstanding Online Marketing\nDigital Marketing Strategy\nHow to make your website effective\nMarketing Online – The basics\nHow to effectively spend your budget\nOnline Community Management\nIncreasing your chances of online success\nDo’s and Dont’s\n\n  \nClick here to register your interest URL:https://www.allumno.com/event/executing-effective-online-marketing-2/ LOCATION:London\, Venue to be confirmed CATEGORIES:Customer Growth END:VEVENT BEGIN:VEVENT DTSTART;VALUE=DATE:20160426 DTEND;VALUE=DATE:20160428 DTSTAMP:20260427T034401 CREATED:20160411T161707Z LAST-MODIFIED:20160411T174356Z UID:283-1461628800-1461801599@www.allumno.com SUMMARY:Content Marketing DESCRIPTION:Content marketing is the art of communicating with your customers and prospects without selling. It is non-interruption marketing. Instead of pitching your products or services\, you are delivering information that makes your buyer more intelligent. The essence of this content strategy is the belief that if we\, as businesses\, deliver consistent\, ongoing valuable information to buyers\, they ultimately reward us with their business and loyalty. \nCourse Outline (2 days) \n\nCreate a content marketing strategy and framework\nHow to identify what makes good content\nWhat different types of content types and how to create them\nPull together a content library from current resources\nIdentify the best content marketing mix for your business\nHow to use multiple channels for content marketing – Email\, blogging etc\nUse content marketing to generate leads\nUse marketing automation to nurture your leads for conversion\nHow to use content marketing to encourage user generated content\nCreate your own content marketing plan\nTracking and measuring success\n\nClick here to register your interest URL:https://www.allumno.com/event/content-marketing/ LOCATION:Dubai\, Venue to be confirmed CATEGORIES:Customer Growth END:VEVENT END:VCALENDAR